Type of Publication: Article in Journal

Acceptance of in-store apps: factors that influence the intention to adopt location-based retail apps – insights from Germany

Author(s):

Schrage, Rabea; Meißner, Lasse; Schütte, Reinhard; Kenning, Peter

Title of Journal:

International Journal of Retail & Distribution Management

Publication Date:

2022

Digital Object Identifier (DOI):

doi:10.1108/IJRDM-06-2020-0202

Citation:

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